Join The Herd

Skiing, biking, hiking—our passions are their passions. We connect people to the outdoors.

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Our Values

Park City, UT

We have deep roots in Utah, and we thrive on the trails and in the mountains surrounding Park City. Our corporate headquarters sits just north of old town Park City and within a quick pedal or a few footsteps of the Wasatch mountains.

What Goes Up

It doesn’t get much better than working at 9000ft. A road ride on twisty blacktop, a mountain bike ride on miles of IMBA gold-rated trails, or skiing lap after lap of bottomless powder in the Wasatch range are all par for the course during your lunch break.

Local Color

Concerts all summer, Sundance in the winter, and some of the West's best restaurants year-round—the local color is vibrant. You won't have to travel more than a few minutes to see any of it, and if you're looking for a little more of an urban experience, Salt Lake City is only 30 minutes away.

All Four Seasons

Utah's snowfall is legendary, but high-altitude living also means that you get the colors of fall, cool mornings in the spring, and warm summer nights. For anyone who thrives in the outdoors, this is a new spin on paradise every three or four months.


Also Find us Playing In...

Also In...

Salt Lake City, UT

Nestled between the Wasatch and Oquirrh mountain ranges, Salt Lake City is a bustling valley with unparalleled access to outdoor recreation. You’ll be minutes away from multiple world-class skiing resorts, climbing crags, camping areas, and MTB trails.

Christiansburg, VA

A recreational mecca and green community, Christiansburg is home to Backcountry’s second distribution center. Its shipping center and satellite photo studio allow us to serve the Eastern United States with increased speed and efficiency.

Portland, OR

Coastal living, coffee, and bike culture might be what Portland is best known for, but the greater metro area is also one of the fastest-growing and most beautiful areas of the Western United States. The confluence of the Willamette and Columbia rivers feed the evergreen landscape, and the striking skyline hints at the mountains and wilderness not far from the city. With all this and its close ties to the local powersport culture, it's easy for the Motosport tribe to call Portland home.

Costa Rica

This was Backcountry’s first international office, and it’s where you’ll find even more of our talented team. Costa Rica was selected for its rich culture, quick travel from the United States, and exceptional caliber of qualified employees. Since it opened in 2008, this office has become a vital part of Backcountry’s day-to-day operations.

Retail

With a growing retail footprint across the country, we’re bringing the backcountry to your backyard. Be a part of your local outdoor community and keep your eye out for more places the Goat is going.


Humble Roots,
Clear Vision

Backcountry.com began in 1996 with two guys, a stack of avalanche beacons, and a garage in Park City, Utah. Our roots were humble, and we've grown since then, but our vision is still clear: to provide the best outdoor gear—and to be the best at doing it.


Our Sites

  • Backcountry logo

    Backcountry was born from a love of gear and a passion for exploring.

    It all started here—this is the store that serves as the namesake to the Backcountry family. You’ll find the highest-performance outdoor gear as well as clothing and expert-level gear knowledge. This is camping, trail running, mountain biking, alpine and Nordic skiing, mountaineering, backpacking and more—all under one roof.

  • Competitive Cyclist logo

    Where driven cyclists find the gear and information to fuel pursuits on the trail or tarmac.

    Competitive Cyclist is the world’s source for pro-caliber cycling gear and clothing, and its employees are deeply ingrained in cycling culture. Although Competitive is an online store, it sacrifices none of the personalized touch you’d receive from a local bike shop. You get insider knowledge, world-class service, and ultimate satisfaction—guaranteed.

  • MotoSport logo

    Motosport is a crew of powersports enthusiasts, just like you.

    MotoSport is our go-to-partner when it comes to throttle-powered gear. You’ll find the best aftermarket products, a vast selection of OEM replacements, and all the helmets, jackets, and accessories you need. Whether you’re building your dream ride, or piecing it together from a box of parts pulled from the garage, MotoSport has everything you need to make that motor sing.

  • Steep and cheap logo

    Steep&cheap always has the deepest deals on outdoor gear, always.

    Steep&cheap is a showroom of limited-time, limited-quantity deals for the outdoor enthusiast without a ton of cash to burn. Through our website or our app, we give people the thrill of the deal—and once you’re hooked, you’re hooked.


The team

Our ranks are flush with business leaders, professional athletes, and industry veterans—those who share a common vision and know how to take action. From our executive team to our Gearheads, we target the core by hiring the core. Our employees are among the most experienced and knowledgeable in the industry.


Our Leadership

  • Melanie Cox - Chief Executive Officer

    Melanie Cox

    Chief Executive Officer
  • Judd Tirnauer - Chief Financial Officer

    Judd Tirnauer

    Chief Financial Officer
  • Ben Gross - Chief People Officer & General Counsel

    Ben Gross

    Chief People Officer & General Counsel
  • Colby Black - Chief Product Officer

    Colby Black

    Chief Product Officer
  • Scott Huddleston - Chief Digital Officer

    Scott Huddleston

    Chief Digital Officer
  • Steve Lyman - Chief Supply Chain & Vendor Operations Officer

    Steve Lyman

    Chief Supply Chain & Vendor Operations Officer
  • I don't look at my job as customer service, I see it as helping out fellow outdoorsmen, and connecting with the outdoor community in a meaningful way! Every day I get to talk shop, share tips, and get people equipped for the adventures ahead.

    - Emily Bowen, Owned Brands Merchandise Operations Lead and former Gearhead.

  • My position at Backcountry was my first full-time role out of college. I began as an intern and loved the environment and opportunity to learn so much that I had to stay! I am grateful for the opportunity Backcountry has provided for me to learn and challenge myself within an industry I admire. Sharing outdoor interests, like running, with coworkers also deeps our office connections and allows us to enjoy arriving to work every day!

    - Katherine Loughlin, Assistant Buyer, Footwear and former Intern

Join The team

At Backcountry, we value your passions just as much as your work. Much in the way that we seek out the highest performing gear on the planet, we hire the most knowledgeable and experienced employees in the industry.


The Perks

We have industry-leading perks to reward a job well done. Whether you display an example of one of our core values or simply get it done, the list of perks is nearly endless.

  • Casual Dress
  • Bouldering Wall
  • Adventure Leave
  • Pet-Friendly Office
  • Substantial Company Discount
  • Backcountry Cares Community Support
  • Generous Paid Time Off or Flex Time Off Policy
  • Bike and Carpool Reimbursement Benefits
  • An Internal Annual Outdoor Summer Competition Series

Benefits

In addition to offering industry-leading perks, we have big-company benefits to keep you and your family healthy and happy.

  • 401k Matching
  • Paid maternity and paternity leave
  • FSA
  • Disability and Life, Dental and Medical Insurance
  • Mental Health Support
  • Pet Insurance
  • Travel Assistance
  • Benefits Hub

DEI and Sustainability


Sustainability

  • High Bar Set for Internal Backcountry Brands and Vendors in Creation and Sourcing Products
  • High Factory Sustainability Criteria
  • Reduced General Energy Usage Across All Business Units
  • Hybrid Work Option Minimizes Commuting and Reduces Carbon Footprint
  • Bike-to-Work and Carpooling Incentives
  • Electric Charging Stations
  • Shop Responsible Products on Backcountry!


DEI

  • Partner with advocates of diverse backgrounds to support organizations trying to reduce barriers to accessing the outdoors (Link Trailblazers YouTube Video)
  • Partnership with L39ION, a competitive cycling team aiming to bring change to Cycling Culture
  • Sponsorship of events local to Backcountry Locations that align with company DEI initiatives
  • Remove Financial Barriers of living in Park City, Utah for Summer Interns in order to Recruit from a Larger Pool of Diverse Candidates.
  • Diverse Representation Throughout our Creative Platforms and Ecommerce Sites
  • Seek out brand relationships and athletic partnerships with minority or female led companies and groups

Backcountry.com, LLC is a subsidiary of Goat Holdings, LLC
1678 W Redstone Center Dr. Suite 200B, Park City, UT 84098
contact@goatholdingsllc.com
(435) 565-1961

Melanie Cox

Chief Executive Officer

Melanie is an experienced merchant CEO and Private Equity Operations Executive with 30 years of experience in merchandising, marketing, product development, sourcing, operations, logistics, business development, and real estate in notable brands, including Wet Seal, Urban Outfitters, and rue21. She loves all that the outdoors has to offer, including skiing, hiking, or SUPing with her husband, three children, and dogs Tito and Mojito.

Judd Tirnauer

Chief Financial Officer

Judd has 30 years of experience in the retail and restaurant space, including 15 years as CFO of both public and private equity backed companies, with responsibilities across all functional areas of the organization. Before joining Backcountry, Judd has worked with notable brands, including Destination Maternity, Wet Seal and California Pizza Kitchen. Judd enjoys the warm weather, shuttling from the golf course to the beach on the weekends, and spending time with his wife of 21 years and their cats, Maverick and Gus.

Scott Huddleston

Chief Digital Officer

Scott has over 20 years of experience with omni-channel brands in an Executive, Finance and Marketing capacity, notably Eddie Bauer and Harry & David. Prior to becoming the Chief Digital Officer for Backcountry, Scott was the General Manager of the MotoSport.com division, leading the company to record growth. Scott loves riding his KTM 350 and being outdoors with his wife, camping, hiking, biking and fishing along with his golden retriever Rylee, who loves to go into the office, in tow.

Steve Lyman

Chief Supply Chain & Vendor Operations Officer

Steve has over 30 years of experience in the retail sector, leading supply chain execution and optimizing omni-channel networks to support great retailers like Backcountry, American Eagle Outfitters and rue21. He loves spending his free time enjoying travel with his family, water sports on the Great Lakes, golf, volunteer work with his church and attending various sporting events with his kids.

Colby Black

Chief Product Officer

Colby is a consumer-obsessed executive merchant with 20 years of experience across merchandising, product design and development, sourcing, marketing, and new business development. He has developed and grown new and existing businesses for Urban Outfitters, Alpha Industries, NTWRK, and a variety of early stage lifestyle brands. Colby is a passionate mountain biker, snowboarder, and vintage gear collector.

Ben Gross

Chief People Officer & General Counsel

Ben has over 20 years of retail experience, including executive roles as CHRO and General Counsel at national omni-channel retailer rue21 and a commercial real estate investment fund, and is a frequent speaker and panelist at retail, legal, and HR conferences. Ben is also an avid runner (167 races and counting) and loves skiing, as well as hiking with his three retrievers.